The Nail Symphony Pte Ltd

Taking a retail business online







The Nail Symphony Pte Ltd is a local nail salon situated in the heart of Singapore’s CBD area.

Ignitive provided the company with web design assistance to facilitate the development of their website. The services performed include eCommerce integration and configuration, general development, a customised booking processing module, and various notification systems.

The website was furnished with a booking form and designed with practicality in mind to maximise bookings. Site structure was taken into heavy consideration in order to realise the mentioned objective.

Links were strategically placed and directed to the website’s booking page to improve overall conversion rates. The booking module was also kept as simple as possible to reduce bounce rates and encourage users to follow through with the process. Maps were embedded into several portions of the website to make The Nail Symphony’s location as distinct as possible.

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